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Running on Fumes

Ducati EICMA Milan Press Conference Video

Wednesday, November 10, 2010
Couldn’t make it to Milan for the EICMA bike show? Not to worry, the good folks at Ducati have soothed its Ducatisti rabble via high tech means. Someone videotaped the Italian manufacturers EICMA press conference and then posted said video on these newfangled internets.

Check out Ducati brass Gabriele Del Torchio and Claudio Domenicali as they recap the company’s highlights and intro the new lineup. Del Torchio touts sales of 7500 new Multistradas. He also addresses the shift of racing focus from Superbike to MotoGP, now that Ducati has a fellow by the name of Rossi turning laps in Grand Prix.

Ducati's newest rides are introduced, including the Monster 1100 EVO. But the Ducati Diavel takes center stage, arriving amidst smoke effect and some… interesting music.

“It gives the feeling of a sprinter on the starting blocks ready to go…” Get the full PR treatment of the new Diavel straight from the source (well, via interpreter) in the video below, courtesy of YouTube.


Post Tags: Ducati Diavel, EICMA Video
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