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Chinese Motorcycle Industry Sluggish in 2012

Friday, September 14, 2012
These scooters also double as portable hammocks  of a sort. One reason folks in China dont ride for sheer fun  as much as us Yanks  is because the infrastructure systems are different.
The tough economy has affected scooter and motorcycle sales in China, plunging the industry to a six-year low.
David McMullan, the International Editor of ChinaMotor Magazine, offers his analysis of the motorcycle market trends from China. An Englishman covering the Asian market for almost a decade, McMullan notes the first half of 2012 show a decline in production and sales, which are at a six-year low. – MCUSA Ed

China has seen slowing economic growth and growing export pressure since the beginning of 2012. The Chinese motorcycle industry was greatly affected. In the first half of 2012, the Chinese motorcycle industry manufactured 11.6291 million and sold 11.7381 million motorcycles, down 11.41% year-on-year and 10.82% year-on-year respectively. Domestic motorcycle sales were 7.236 million units, down 12.04% from a year ago. The output and sales of the Chinese motorcycle industry plunged, and domestic demands were low. Motorcycle output and sales of the Chinese motorcycle industry have hit a 6 year low, and the situation is worsening. The industry exported a total of 4.4859 million motorcycles between January and June, down 8.9% from 2011.

Average Monthly Motorcycle Output Falls by 10% in the First Half of 2012

The output and sales of the Chinese motorcycle industry kept declining over the first six months; the average monthly output drop was about 9.97%; April saw the biggest drop of 10.85%.

The output and sales of the Chinese motorcycle industry in June were 2.0111 million units and 2.0119 million units, down 3.17% month-on-month and 4.75% month-on-month respectively, and down 12.31% from 2011 and 13.31% from a year ago. The domestic sales in June were 1.1635 million units, down 5.43% month-on-month, and down 12.22% year-on-year, decreasing amplitude increased by 2 percentage points.

The output and sales of two-wheeled motorcycles in June were 1.8056 million units and 1.8044 million units respectively, down 4.27% and 6.00% month-on-month, down 13.29% and 14.67% year-on-year; the output and sales of motor-tricycles were 205,500 units and 207,500 units, up 7.70% month-on-month and 7.75% month-on-month; output down 2.66% year-on-year, and sales up 0.61% year-on-year.

The output and sales of scooters in the first half of 2012 were 1.6182 million units and 1.6436 million units, down 4.25% year-on-year and 2.75% year-on-year. The output and sales of scooters in June were 278,700 units and 285,000 units, down 10.92% and 9.09% month-on-month respectively, down 11.38% and 12.11% year-on-year respectively.

The output and sales of standard motorcycles between January and June were 6.5441 million units and 6.5962 million units, down 13.78% and 12.99% year-on-year respectively. The output and sales of standard motorcycles in June were 1.153 million units and 1.1433 million units, down 2.31% and 5.30% month-on-month respectively, and down 12.89% and 14.23% year-on-year, decreasing amplitude was expanded.

The output and sales of cubs between January and June were 2.3421 million units and 2.3685 million units, down 12.60% and 13.46% year-on-year respectively. The output and sales of cubs in June were 374,000 units and 376,100 units, down 4.86% and 5.71% month-on-month respectively, down 15.83% and 17.75% from 2011.

The output and sales of 150cc motorcycles have been rising since the beginning of 2012 despite the fact that those of other motorcycles keep declining. The total output and sales of the 150cc motorcycles between January and June were 2.0216 million units and 2.0442 million units, up 4.25% and 6.36% year-on-year respectively.

The output and sales of 50cc motorcycles between January and May remained the same in the first five months as the same period last year. However, the output and sales of 50cc motorcycles declined greatly in May, and accumulative output and sales of 50cc motorcycles have dropped. The total output and sales of 50cc motorcycles between January and June were 972,800 units and 968,600 units, down 1.37% and 3.03% year-on-year respectively. Its output and sales in June were 169,300 units and 169,000 units, down 13.59% and 14.64% month-on-month, and down 18.07% and 18.60% year-on-year respectively.

The output and sales of 250cc motorcycles between January and June were 313,700 units and 315,100 units, down 4.26% and 3.17% year-on-year respectively, and decreasing amplitude shrank as compared with last month. Its total output and sales in June were 66,200 units and 67,800 units, up 17.27% and 21.79% month-on-month, and up 0.64% and 2.70% year-on-year respectively.

The 125cc motorcycles still enjoy the most output and sales. The total output and sales between January and June were 4.2505 million units and 4.2921 million units, down 17.04% and 16.25% year-on-year respectively. The output and sales of the 125cc motorcycles in June were 678,300 units and 681,600 units, down 9.58% and 11.03% month-on-month respectively, and down 19.15% and 19.86% year-on-year respectively. The 125cc motorcycles had the biggest fall in June.

The output and sales of the 110cc motorcycles are second only to those of the 125cc motorcycles. Its total output and sales were 1.9998 million units and 2.0395 million units, down 9.59% and 9.70% year-on-year respectively. Its output and sales in June were 330,000 units and 335,300 units, down 4.02% and 3.76% month-on-month, down 8.74% and 11.31% from 2011 respectively.

Motorcycle Exports Decrease & Export Value Increase in the First Half of 2012

China exported 4.4859 million motorcycles between January and June, down 8.86% from a year ago; the export value was USD 2.39 billion, up 4.14% year-on-year. Motorcycle engine exports were 1.0023 million units, down 34.87% from 2011, and the export value was USD 154 million, down 18.76% from a year ago. The exports of ATVs were 43,500 units, up 7.73% year-on-year; export value was USD 99 million, up 25.23% year-on-year.

Motor-tricycle exports increased greatly from the beginning of 2012. The motor-tricycle exports were 116,800 units between January and June, up 40.95% year-on-year; export value was USD 93 million, up 55.69% from a year ago.

The top displacement motorcycles in exports between January and June were the 125 series (110ml<displacement≤125ml), the 150 series (125ml<displacement≤l50ml), the 110 series (100ml<displacement≤110ml), and the 50 series (displacement≤50ml), and their respective exports were 1.5907 million units, 948,000 units, 638,000 units, and 572,300 units. The total exports of the above four major displacement motorcycles between January and May were 3.7491 million units, accounting for 83.57% of the total motorcycle exports.

China's motorcycle exports in June declined a bit from May. Motorcycle exports were 848,300 units, down 3.78% month-on-month, and down 14.79% year-on-year. Chinese motorcycle export still faces harsh challenges in consideration of the complicated international economic situation, and the far-reaching influence of the European debt crisis.

The top 10 motorcycle manufacturers in exports in the first half of 2012 were as follows: Loncin, Lifan, Yinxiang, Guangzhou Dayun, Sundiro Honda, Dachangjiang, Qianjiang, Guangzhou Haojin, Zongshen and Aeronautic Bashan; their respective exports were 383,900 units, 300,100 units, 286,700 units, 233,300 units, 229,400 units, 217,800 units, 179,400 units, 175,500 units, 164,300 units, and 160,600 units. The export increase all exceeded 50% for Sundiro Honda and Qianjiang from a year ago. The total exports of the above 10 motorcycle manufacturers in the first half of 2012 were 2.331 million units, accounting for 51.96% of the total motorcycle exports.

All Indicators of Economic Benefit down Year-on-Year

The Chinese motorcycle industry achieved operation revenue of RMB 61.164 billion between January and June, down 0.44% month-on-month. The operating costs were RMB 53.787 billion, down 0.55% year-on-year. The total profit was RMB 1.363 billion, down 16.01% from a year earlier. The profit ratio of sales was 2.23%, down 15.53% year-on-year. The management fee was RMB 2.917 billion, up 8.89% from 2011. The financial fee was RMB 466 million, up 27.40% year-on-year; of which the interest expenditure was RMB 434 million, up 40.84% year-on-year.

The inventory of Chinese motorcycle manufacturers between January and June was RMB 10.063 billion, down 3.24% year-on-year; the inventory of finished products was RMB 3.949 billion, up 1.79% year-on-year.

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Comments
spokes   September 16, 2012 07:56 AM
would be interesting to see if car sales of both domestic and imports were up or down?