New RockMoto Web Site Launches

Tuesday, December 16, 2008

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RockMoto, a new Web site launching Dec. 5, explores the emotional power of motorcycling and music – and aims to get more young people on two wheels the right way.

RockMoto will offer webisodes with musicians and other artists who ride, including members of Angels & Airwaves, The Bravery and Incubus. “Motorcycle riding is rock and roll,” says Jason Freese, keyboard player for Green Day and a featured guest on RockMoto. “It’s that euphoria that only a motorcycle can bring you.”

Thanks to a partnership with Internet radio giant Pandora, RockMoto will offer two unique motorcycling-inspired radio stations streaming via the Pandora player. The site will also feature user-generated videos, playlists and riding stories, information about safety courses and protective gear, a bike comparison tool for new riders and a social network with user profiles. “Music and motorcycling aren’t just pastimes; they’re a defining part of our psyche,” says Jessica Prokup, host and webmaster. “We’re looking to build a community of two-wheel and music enthusiasts who bring that passion to life.”

Registered users can find new music and interact with fellow two-wheelers and music lovers through comments, messages, videos and personal playlists. More information is available at www.myspace.com/rockmoto.

Created by Discover Today’s Motorcycling, RockMoto is kicking off a pre-launch registration campaign with gear autographed by Angels & Airwaves, free Motorcycle Safety Foundation training and free music gift cards for AmieStreet.com. All site users who register at www.rockmoto.com before Dec. 5 are eligible to win.

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