The American Motorcyclist Association (AMA) announced today that the organization is requesting proposals from potential partners interested in obtaining the promotional rights to three premier AMA Racing amateur competition events. The events are the AMA Racing Dirt Track Grand Championships, the AMA Racing Road Race Grand Championships and the AMA Racing Winter Dirt Track Nationals.
"Many of our more successful events, in terms of both rider experience and commercial viability, are those where we work with an established promotional partner," said AMA Vice President of Administration Bob Chaddock. "This is the structure for programs such as the AMA Amateur National Motocross Championships and the AMA Rekluse National Enduro Championship Series. The reason for this success is simple: These relationships showcase the promoting partner's expertise while allowing AMA Racing to focus on sanctioning services."
Chaddock added that potential promotional partners must demonstrate they can effectively manage racing activities from a commercial and operational standpoint. The partnerships are sought for the 2011 season, but multi-year proposals will be accepted.
