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Phoenix Hosts Inaugural Checkered Flag Run

Thursday, February 3, 2011
Checkered Flag Run - Phoenix AZ
Inaugural running of the 2011 Checkered Flag Run will be hosted by Phoenix International Raceway in Arizona on February 25-27, 2011.
AP & Associates, LLC, creator of the Checkered Flag Run in Arizona, today announced the featured entertainment, key activities, celebrity appearances, and major sponsors list for its inaugural event hosted at Phoenix International Raceway (PIR) Feb. 25-27, 2011.

A major highlight of the Checkered Flag Run weekend will be the HDTV Motorcycles Bike Show hosted at PIR on Feb. 27th. Motorcycle enthusiasts are encouraged to enter the competition to have their bike judged by legendary bike builders Paul Yaffe of Bagger Nation and Brian Klock of Klock Werks Kustom Cycles, for a chance to win a $3,000 prize and the honor of escorting PIR President Bryan Sperber for the trophy presentation to the winner of the SUBWAY Fresh Fit 500™ NASCAR race. Additionally, the event will feature a music mix show performance at PIR by renowned DJ Kid Capri.

“Motorcycle enthusiasts from across the country are drawn to Arizona because of its natural beauty, state-of-the-art entertainment venues and exciting attractions,” said City of Phoenix Mayor Phil Gordon. “The Checkered Flag Run creates the opportunity to showcase some of Phoenix’s best assets and celebrates diversity among the motorcycle community with all of Arizona.”

Registered participants of the Checkered Flag Run will also have a chance to enter raffles for limited edition motorcycles and performance wheels, including a 2010 Road King Police Special “Rick Hatch Signature Series” bike courtesy of Hacienda Harley-Davidson, as well as a 23” and 18” wheel set courtesy of Performance Machine. A portion of proceeds from Checkered Flag Run raffles will benefit the Greater Phoenix Urban League, Maricopa County NAACP, the Greater Phoenix Black Chamber of Commerce and World of Soul Motorcycle Community to honor Black History Month.

“Celebrating Black History Month in February is a tremendously important part of the Checkered Flag Run,” said Alan M. Powell, chairman and CEO of AP & Associates, LLC. “Not only are we highlighting the diversity among motorcycle enthusiasts, but we also are supporting organizations that work to benefit the local African-American community in the Greater Phoenix and Scottsdale areas.”

The Checkered Flag Run also announced its major sponsors and supporters that made this year’s inaugural event possible including the Second II None Phoenix Motorcycle Club, PIR, Talking Stick Resort and Casino, Coca-Cola, Sprint, 3 Amigos Tequila, Scottsdale Convention & Visitors Bureau, Hacienda Harley-Davidson (Scottsdale), Performance Machine, Hensley-Budweiser, Gaylord Sports Management, and American Airlines.

“We’re thrilled that the Checkered Flag Run weekend event kicks-off in the Scottsdale area,” said City of Scottsdale Mayor W.J. ‘Jim’ Lane. “This will be a tourism boon for the Valley and is a great way to promote our state outside of Arizona.”

More than 100 motorcycle clubs from across the country have been invited to participate in this unique event for motorcycle enthusiasts. The Checkered Flag Run offers three days of exciting activities, which will culminate with a sheriff-escorted motorcycle run from Talking Stick Resort and Casino to Phoenix International Raceway to watch the SUBWAY Fresh Fit 500™ NASCAR Sprint Cup Series race on Feb. 27th.

“The Checkered Flag Run is definitely going make Phoenix a hot spot in February and I’m honored that I was asked to perform for the first event,” said DJ Kid Capri. “There’s no doubt the new event will become an annual tradition that everyone looks forward to.”

CHECKERED FLAG RUN SCHEDULE OF EVENTS:
FRIDAY, FEBRUARY 25TH:

Check in to official Checkered Flag Run Hotel: Talking Stick Resort & Casino
Reservations for Checkered Flag Run Hotels: 1-866-877-9897
Special Checkered Flag Run Rate using code: CFR2011
9800 East Indian Bend Road, Scottsdale, AZ 85256
Checkered Flag Run Meet and Greet at Talking Stick Resort & Casino Garden
Hosted by Second II None Motorcycle Club, Phoenix Chapter
Special Guest DJ Twin
Friday, February, 25th from 5 PM – 9 PM
9800 East Indian Bend Road, Scottsdale, AZ 85256
Phone: 480-362-5190

Checkered Flag Run Party at Sweet Spot
Hosted by the Second II None Motorcycle Club, Phoenix Chapter
Special Guest DJ Twin
Friday, February, 25th, from 10 PM – 2 AM
3613 E. Van Buren, Phoenix, AZ 85055
Phone: 480-274-2727

SATURDAY, FEBRUARY 26TH:

Checkered Flag Run Picnic hosted by Hacienda Harley-Davidson
Cash Prizes for Weenie Bite and Slow Race
Saturday, February, 26th, 2011 from 11 AM – 6 PM
15600 N. Hayden Rd, Scottsdale, AZ 85260
Phone: 480-991-7977

Checkered Flag Run Motorcycle Club Inaugural Dance at Talking Stick Resort & Casino Ballroom
Hosted by Second II None Motorcycle Club, Phoenix Chapter
Special Guest DJ Kid Capri
Saturday, February 26th, 2011 from 9 PM – 2 AM
9800 East Indian Bend Road, Scottsdale, AZ 85256
Phone: 480-362-5190

SUNDAY, FEBRUARY 27TH:

The Main Event: Black History Month Checkered Flag ride to Phoenix International Raceway, SUBWAY Fresh Fit 500™, NASCAR Sprint Cup Series race from Talking Stick Resort & Casino (sheriff escorted).
Sunday, February 27th, 2011 from 8 AM – 9 AM
7602 S. Avondale Blvd. Avondale, AZ 85323
Phone: 623-882-353

HDTV Inaugural Checkered Flag Run Bike Show
Sunday, February 27th, 2011 from 9 AM – 11 AM
7602 S. Avondale Blvd., Avondale, AZ 85323
Phone: 623-882-3538
Judged by Hamsters and Legendary Bike Builders Paul Yaffe of Bagger Nation and Brian Klock of Klock Werks Kustom Cycles

Checkered Flag Run Club Walk and Raffles (must be present to win)
Sunday, February 27th, 2011 at 12 PM
• Raffling 2010 Road King Police Special “Rick Hatch Signature Series” Giveaway ($20 Raffle Ticket)
• Raffling a Set of Performance Machine wheels – 23″ and 18″ ($10 Raffle Ticket)
• Sign up for a chance to win Arizona Centennial Copper Chopper
• Largest Motorcycle Club prize $5,000
• Largest Female Motorcycle Club prize $2,500
• Longest distance on ground prize $1,000
• Largest Social Club prize $1,000
• Winner of Bike Contest $3,000 and escorts PIR President to present Trophy to winner of NASCAR Subway Fresh Fit 500

CHECKERED FLAG RUN EVENT TICKETS
Tickets to the Checkered Flag Run are available for $35 until February 26th or until sold out. After Feb. 26th, tickets are available at the gate at Phoenix International Raceway. For more information about the Checkered Flag Run, to purchase tickets or to make a reservation call 1-866-498-RACE (7223) or visit http://www.CheckeredFlagRun.com.

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