TOP 1 Oil Goes to 2009 Dakar Rally

December 22, 2008
Courtesy of Top 1 Oil

Top 1 Oil Products Company has again joined America’s premier motorcycle rally team, Rally Pan America, for the
world’s most grueling and challenging endurance race, the 2009 Dakar Rally. Now nicknamed “El Dakaro,” the legendary competition has moved continents to South America where it starts January 3 in Buenos Aires, Argentina. The Top 1 Oil sponsored Rally Pan America team is led by veteran rider Jonah Street and team manager and Dakar veteran Charlie Rauseo, along with an equally experienced support crew. The team will be up against a nearly
3,750 mile (6,000 km) torturous route that traverses the plains of Patagonia, the Atacama Desert and the Andes – all during equally extreme summer temperatures. The race concludes on January 17.

“Following last year’s disappointing cancellation of the Dakar Rally, Top 1 is very excited to be back with Rally Pan Am for the 2009 event. Including 2008, the 2009 competition will be the 5th consecutive year we have been a primary sponsor of Rally Pan Am. We are looking forward to a strong showing from Jonah and the team and we wish them a safe and successful race,” said Frank Ryan, Vice President, Sales and Marketing, Top 1 Oil Products.

The desert and mountains of South America will be as mentally and physically challenging as the original North African Dakar route. However, since the terrain is new to most of the competitors, traditional European favorites won’t have the advantage of racing in their own back yard. As a result, Rally Pan America expects the 2009 Dakar Rally to be a level playing field, rife with opportunity for teams with the experience, equipment and stamina to handle the roadblocks of extreme endurance racing.

Top 1 Oil has long been involved with racing events that test the limits of performance. In addition to sponsoring Rally Pan America’s 2009 Dakar entry, Top 1 Oil most recently became the world’s “fastest motorcycle oil” when the TOP 1 ACK Attack streamliner toppled the existing absolute FIM motorcycle land speed record with a blistering 360.913 mph run on the Bonneville Salt Flats in Utah.

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