You have probably noticed over the past few months a wide variety of new products adorning Thor’s star riders in all disciplines of the sport.
Since the Salt Lake City round of Monster Energy Supercross, Chad Reed, Ryan Villopoto and Josh Hill have been putting the newest editions of Thor’s riding apparel to the test and achieving tremendous success. Mitch Payton’s Pro Circuit stable has also donned Thor’s latest gear throughout the Lucas Oil AMA Pro Motocross Championship with Christophe Pourcel, Jake Weimer, Tyla Rattray and Austin Stroupe logging hard laps and winning races.
Out in the deserts and woods of the U.S., off-road competitors Mike Brown, Destry Abbot, Charlie Mullins and Mike Lafferty have put the products to the ultimate test of endurance and have been rewarded with championship caliber efforts.
The ramps and jumps of freestyle motocross have also seen considerable action on behalf of Thor’s daredevils: Robbie Maddison, Jeremy “Twitch” Stenberg and part-time showstopper Travis Pastrana, who have flipped and twisted their way to the top and are ready to attack X Games this weekend for their shot at gold.
All of this will culminate on Saturday, August 1 with the official drop of the Thor 2010 gear lineup. From casuals to gear, accessories to protection, Thor has a wide variety of premium products ready to continue the progression of motocross apparel. The leader in gear for over 40 years, Thor’s newest lineup keeps the legendary tradition and pushes the boundaries of development.