While overall the market is still in decline, in some sectors still by double-digit rates, isolating Quarter 2 sales for ’10 and ’09 the percentage drop year over year has lessened across all riding genres.
On-Highway motorcycles, which include all street-legal bikes minus dual sports and scooters, report 181,542 units sold compared to 212,129 at the same time last year for a drop of 14.4%. Comparing Q2 sales alone and it’s a 9.7% drop (115,220 to 127,553). Scooter sales, which plummeted 59% in 2009 after a boom year in 2008, are down 12.2% year-to-date.
Off-Highway vehicles and dual sports, which actually sported a promising sales growth in March to end Q1, were unable to continue the trend and are year-to-date down 14.4% and 10.5% respectively. However, the dual sport category (which is less than a tenth of the total On-Highway volume) appears to be the closest segment to stabilizing with just a 3.8% drop in quarterly sales compared to 2009.
ATV sales show the sharpest decline of any segment, with year-to-date sales down 24.6% and Q2 numbers at virtually the same rate (23.8%).
2010 MOTORCYCLE SALES YTD JAN – JUN
|2010 YTD Sales||2009 YTD Sales||% Change|
2010 MOTORCYCLE SALES QUARTER 2
|2010 Q2 Sales||2009 Q2 Sales||% Change|
2010 MOTORCYCLE SALES QUARTER 1
|2010 Q1 Sales||2009 Q1 Sales||% Change|