Mexico City Celebrates H-D 110th Anniversary

May 15, 2013
Courtesy of Newlink Communications
Mexico City celebrates the 110th Anniversary of Harley Davidson with the largest motorcycle parade in the citys history.
Mexico City celebrates the 110th Anniversary of Harley Davidson with the largest motorcycle parade in the city’s history.

Thousands of motorcyclists gathered in Mexico City on Saturday, May 11th, to celebrate the 110th Anniversary of Harley Davidson. Part of a global celebration taking place on six continents throughout the entire year, Mexico City’s motorcycle parade, which was open to anyone who owned a motorbike, had more than 5,000 participants, making it the largest parade of its kind for the destination.

The Mayor of Mexico City, Dr. Miguel Angel Mancera, was the grand marshal for the parade, along with Dr. Jesús Rodríguez, the Minister of Public Safety and the Minister of Tourism Miguel Torruco. The parade began at 10:00 a.m. at the Zócalo, a large plaza located in the City’s historical center, and continued through several main avenues including Tacuba, Hidalgo and the popular Avenida la Reforma, among others.

The procession culminated at the Hermanos Rodriguez speedway where people enjoyed activities including a show by the ‘Umbrella Girls,’ Harley Davidson’s famous models. They were also able to experience the JUMPSTART, a type of dynamometer that allows one to experience the thrill of taking a Harley Davidson to its limits. For the grand finale, guest of honor, the ‘Godfather of Shock Rock’ Alice Cooper, performed and took concert-goers back to rocks’ glory days.

Minister of Tourism Miguel Torruco and event organizers estimate the event had a tremendous economic impact for the City, estimating approximately 80% hotel occupancy and revenues surpassing $2 million.
About Mexico City 
With more than 12.5 million visitors every year, Mexico City is an alluring destination filled with exciting revelations for travelers. The ever-evolving city, among the largest in the world, showcases a colorful display of a rich past seamlessly integrated into a modern metropolis. Among its many attractions include four UNESCO World Heritage sites, more than 150 museums and galleries, charming neighborhoods, colorful street markets and bazaars, celebrated culinary venues, a wide-range of hotels & spas, a lively night scene, state-of-the-art meeting venues, and so much more. With its many attractions and year-round calendar of events, Mexico City can be enjoyed by all ages from corporate travelers to leisure guests, families, couples and the LGBT community

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