Custom builder Jesse Rooke brings his eye for design and style to Speed and Strength in 2014 in the form of the Speed and Strength Rooke Customs collection.
Dan Courtney, President of Tucker Rocky Distributing, Fort Worth, Texas is pleased to announce a cooperative agreement between Speed and Strength and Jesse Rooke of Rooke Customs, Phoenix, Arizona. “Jesse has built himself a strong reputation in the custom motorcycle market and we’re excited to have the opportunity to showcase his style and creativity within the Speed and Strength lineup for 2014,” said Courtney.
“I’ve been looking to develop the Rooke Customs brand and I couldn’t have asked for a better partner”, said Jesse. “SS has proven to have some serious traction in American motorcycling and I’m proud to have a brand like Speed and Strength associated with the the Rooke brand”.
Look for the first installment of the Speed and Strength Rooke Customs collection, featuring the Rooke Customs SS600 helmet and casual gear, to launch July 20th at the Tucker Rocky dealer show.
For more information on the complete 2014 Speed and Strength collection check out ssgear.com for the official launch Saturday, July 20th.