Yamaha Introduces Support Program bLU cRU

July 30, 2013
Courtesy of Yamaha
Yamaha Motor Corporation, USA is proud to announce the launch of the bLU cRU amateur rider support program. bLU cRU is for YZ/WR contingency-registered racers, who take pride in being part of the Yamaha family, and are supported by Yamaha with exclusive benefits during their purchase and ownership experience.

Using the famed Loretta Lynn’s Amateur National Championships as the perfect back drop for the launch, bLU cRU is all about enhancing the Yamaha experience.

Starting with the YZ/WR Contingency program, Yamaha expanded the professional payout to include every Yamaha rider who makes the main in Supercross and the forty rider field in an outdoor National. For 2014, Yamaha is going even further, adding additional payouts to amateur riders by expanding coverage to the top ten finishers at 9 premier Amateur races around the country. Additionally, all payouts to bLU cRU members will be made via the new Yamaha bLU cRU debit card.

Every member of the bLU cRU will receive a swag bag filled with Yamaha goodies upon joining the cRU.

Another benefit bLU cRU members can look forward to is 5% rebates on purchases, up to $1,000 on GYTR performance parts and accessories between June 11, 2013 and November 30, 2014.

As part of bLU cRU, Trackside Support is growing, with expanded Yamaha trackside dealer presence at more local and regional events. Please visit Trackside Support for more information.

bLU cRU members will have priority access to Rider and Technical Tips that are sure to enhance your performance, when you’re working on your YZ in the garage and when you’re out on the track racing it.

“Yamaha is committed to helping everyone who chooses to race a YZ or WR, and that couldn’t be more evident than with the bLU cRU program. With additional contingency, trackside support, technical support, riding tips and rebates on GYTR performance parts and accessories, now’s a really great time to ride a YZ and be a part of the Yamaha family”, said Motorcycle Marketing Manager, David Docktor.

For more information and updates on the bLU cRU program make sure you visit www.yamahabLUcRU.com