Mustang Takes Bite Out of Big Apple

December 11, 2013
Courtesy of Mustang
The Perewitz Signature Series signs in at the NYC IMS Event.
The Perewitz Signature Series signs in at the NYC IMS Event.

Look for Mustang to continue to take a bite out of the custom seat segment this season. After a beta testing phase this summer, Mustang Motorcycle Products LLC has pulled out all the stops rolling into the Jacob Javits Center for the International Motorcycle Show on December 13-15. As an added attraction, custom bike enthusiasts will be treated to a sneak peek at the Perewitz “Signature Series” seats at the NYC IMS event.

Legendary New England bike customizer Dave Perewitz will be displaying several of his creations in the J&P Cycles Ultimate Builder Custom Bike Show area, including a Pro Street Bagger with a Mustang seat, as well as an all-new 2013 Custom FL Bagger featuring a Perewitz Signature Seat by Mustang. But Dave isn’t the only Perewitz in the house; his daughter is bringing her record setting bike to NYC this weekend as artist Eric Herrmann will unveil his new painting of Jody Perewitz, the world’s fastest woman.

“The painting is 22”x28” — I can’t wait to see it in person,” says Jody. “Eric and my dad will both be in the Team J’witz booth, along with my race bike.”

“We are working closely with Dave and Jody Perewitz on the upcoming line of Signature Seats… the ones on display are pre-production prototypes, but they might give you an idea where we are going with these designs,” hints Marketing Director Marilyn Simmons. “More details will follow in a couple months for the Perewitz seats, but if you can’t wait, we will also be showing off our Custom Seat Program, which gives you the opportunity to design your own seat.”

The seat design process is simple to use, just go online and start with a style of seat, then pick a stitch pattern — Plain, Tuck And Roll or Diamond Stitch options are available. Next, pick a color. As you go through each step, you can see exactly how it will look. “There are nearly endless permutations of stitching options, insert colors and 15 contrasting thread colors alone,” says Simmons. “We are starting with three of our most popular models: Tripper Solo, Tripper Fastback and DayTripper are all available to design your own seat from.”

See the Perewitz custom bikes, the new Eric Herrmann painting and Jody’s record setting bike at the IMS stop in New York… not to mention the new custom seats program from Mustang. If you can’t make it to the Javits Center to see it in person this weekend, click on to tailor your own seat.


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