Red Rock Harley-Davidson announced the grand opening of their new location at 2260 S. Rainbow Boulevard on the northeast corner of Rainbow and Sahara. The full-service dealership covers more than two and a half acres. Their fan friendly grand opening is scheduled for November 7-9, 2008.

The 104,000 square foot Harley-Davidson facility will attract thousands of motorcycle enthusiasts during the three day event. The grand opening festivities will start on Friday with a ribbon cutting ceremony with the Las Vegas Chamber of Commerce followed by live music, great food, a special appearance by the Hawaiian Tropic Zone Girls and the unveiling of the 2009 Harley-Davidsons.  Saturday will kick-off with a presentation by the Nellis Air Force Honor Guard at 11 a.m. then followed at noon with a Harley-Davidson apparel fashion show and more live entertainment. The main event of the weekend will be a live poker tournament in the center of the store benefiting the Juvenile Diabetes Research Foundation of Las Vegas. To wrap up the festivities on Sunday, Red Rock will host a bike show featuring more than 30 Harley-Davidsons.

"Red Rock Harley-Davidson will be the premiere Harley-Davidson dealership west of the Mississippi," said Mark Dukes, Red Rock Harley-Davidson General Manager. "You have to see the store to believe it. The size takes your breath away the moment you walk in the doors. We have created the Harley store everyone will talk about."

The new store showcases more than 100 new and pre-owned Harley-Davidsons. The showroom is filled wall-to-wall with Harley-Davidson Motorclothes apparel for motorcycle riders and Harley-Davidson fans. In addition, Red Rock features additional brands including Lucky Brand Jeans, Fender and English Laundry just to name a few. The store carries a full selection of protective gear including helmets, eye wear, leathers and boots.

The service area features 30 service stations plus seven bays for collision work. An added element of the service area is the motorcycle dyno, which simulates road conditions on Harley engines.

Red Rock Harley-Davidson was designed with the customer experience as a top priority. There is even a custom Harley-Davidson pool table in the customer lounge at the center of the store.

About Red Rock Harley-Davidson
Red Rock Harley-Davidson is located at 2260 S. Rainbow Boulevard in Las Vegas, Nevada. The premiere dealership features 104,000 square feet of pure Harley-Davidson motorcycles, Harley-Davidson MotorClothes, Harley-Davidson merchandise and is an authorized Harley-Davidson service center. Red Rock Harley-Davidson is designed to reflect the natural wonder of nearby Red Rock Canyon. To learn more about Red Rock Harley-Davidson visit them online at redrockharley.com.