Drag site icon to your taskbar to pin site. Learn More

Sturgis 2009 Legends Ride

Wednesday, August 5, 2009
The Legends Ride 2009 started in Deadwood and took a scenic 50-mile ride to the Buffalo Chip.
The 2009 Legends Ride gave bikers a chance to ride alongside celebrities while raising money for local causes.
A city block was shut down and bikers stormed the streets Monday. No, it wasn’t Hollister 1947 all over again. It was the 2009 Legends Ride, a benefit ride that raised over $61,000 for the Black Hills Children’s Home and the Sturgis Motorcycle Museum & Hall of Fame. The historic Silverado-Franklin Hotel in downtown Deadwood was the place to be Monday as celebrities, custom bike builders, and motorcyclists gathered to support the cause.

The sense of camaraderie was thick as over 200 motorcyclists took a scenic 50-mile route through the Black Hills from Deadwood to the Buffalo Chip. After the ride, a benefit auction was held, highlighted by the sale of the
Motorcycle USA took a spin on the 2010 Harley-Davidson Softail Convertible with a couple hundred other riders through the Black Hills.
Motorcycle USA took a spin on the 2010 Harley-Davidson Softail Convertible with a couple hundred friends through the Black Hills of South Dakota.
‘Deadwood Special,’ a custom motorcycle built by Kyle Shorey of Shadetree Fabrications. Featuring brass highlights, a wooden seat, and .22 shells for rivets on the tank, the official motorcycle of the 2009 Legends Ride sold to the Silverado in Deadwood for $24,000. During the auction, the question was jokingly asked if it came with a warranty.

“It ain’t going to break,” replied Shorey.

John Paul DeJoria was also a candidate for man-of-the-hour, making a surprise $10,000 donation. Better known as the owner and spokesman of John Paul Mitchell hair care products, DeJoria and his wife Eloise rode a restored 1938 Indian with a sidecar in the Legends Ride, and sweetened the charity pot when he donated the bike to the motorcycle museum after the ride.
Legendary custom builder Sugar Bear readies his chopper for the Legends Ride.
Legendary custom builder Sugar Bear readies his chopper for the Legends Ride.

“Bikers make the planet a better place to live for everybody,” DeJoria said to a receptive crowd.

It was a star-studded event. When we arrived, legendary custom builder Sugar Bear was talking shop with Peter Fonda’s doppelganger. Turns out it was actor/writer Phil Pitzer, who stars in the upcoming sequel to the iconic biker flic, Easy Rider. Pitzer and fellow co-star Sheree Wilson were on hand to promote the new
Sheree J. Wilson stars in the upcoming movie Easy Rider II The Ride Back.
Sheree J. Wilson of Walker, Texas Ranger fame, stars in the upcoming movie Easy Rider II The Ride Back.
movie, Easy Rider II The Ride Back, and to take part in the Legends Ride.
 
But the arrival of Aerosmith’s Steven Tyler really set the crowd into a frenzy. Tyler was with his Dirico Motorcycles partners, Steven Talarico and Mark Dirico, and lead the procession out of Deadwood. At a Legends Ride press conference, Tyler said “The revving of an engine and a Joe Perry lick, it's like ‘Livin’ on the Edge.’”

TV Star Lorenzo Lamas was also on hand selling t-shirts for the Make-A-Wish Foundation. He also announced that he is starting up a small motorcycle company called Lorenzo Bikes. Lamas once played motorcycle bad boy Reno Raines in the TV series, Renegade.
Aerosmiths Steven Tyler is squeezed in by Women Riders Now editor Genevieve Schmitt and her friend Betsy Huelskamp.
The crowd really got riled up when this guy showed up.

Participants in the 2009 Legends Ride paid $150 each to be a part of the fundraiser. The ride included a police escort through Sturgis to the Legendary Buffalo Chip Campground where they received a catered dinner, got an opportunity to be among the first to see Michael Lichter’s 9th Annual Motorcycles as Art display, then were treated to a concert by rocker Lita Ford and country star Toby Keith.

The event was coordinated by the Deadwood Chamber of Commerce and the Buffalo Chip Campground.
Sturgis 2009 Photo Gallery
View Gallery
View Gallery
View Gallery
View Gallery
View Slideshow
Other Sturgis Articles
Group to Promote Ethanol Fuel at Sturgis
Ethanol rolls into Sturgis Buffalo Chip for the 2014 Sturgis Motorcycle Rally.
Lichters 2014 Sturgis Exhibit Built for Speed
Esteemed photographer Michael Lichter's 14th annual Motorcycles as Art Sturgis exhibit will be a celebration of speed, with a 32 motorcycle showcase 'Built for Speed.'
Jesse James to Race TORC at Sturgis 2014
Jesse James will be coming to the 2014 Sturgis rally to compete in the off-road truck racing series, TORC: The Off Road Championship Presented by AMSOIL.

Login or sign up to comment.

Comments
Cajun Riders -BTW  August 16, 2009 04:15 AM
By the way, we rode up from SW Louisiana, 1326 miles one way....so some might say, we earned our opinion.
Cajun Riders -Riding for Charities - Sturgis 69th. Legends 2nd.  August 16, 2009 04:13 AM
Along with the freedom that comes from riding, and in such a group riding event such as the '09 Legends was, giving to charity made it all worthwhile for us. A decent ride on a gorgeous day through segment of the hills, then into the BCCG, we emjoyed the comradery and fellowship among and with other participants. Our only downside being that the Concert (T Keith) was scheduled for a relative late start at 10:30 and as we we're staying in D-Wood caused us to bail on the music and get on back to our base. We did not care to be on the road after midnight between the Chip and D-Wood which would have been the case if we'd stayed.

We'll be there (Sturgis 70th's) again next year and will ride the "Legends" again..hopefully, the producers will consider an earlier concert start time for next year's venue.

All in, its a good cause and a great ride so..crank up your MC or Visa and sign up for the 70th rally ride.


J Stew 79 -That's not funny.  August 6, 2009 07:15 PM
I heard he fell of the stage while rocking out. Now that is funny. I guess it is better than Brett Micheal's act at the Tony awards a few weeks ago... When he just could not get off the stage and got face planted by the mechanical prop. That dude needs to stick to his reality show.
wow -tyler?  August 6, 2009 07:57 AM
Steven Tyler looks like an old lady!