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Supercross Goes Green in 2009

Tuesday, December 16, 2008
Monster Energy AMA Supercross
Monster Energy®, the title sponsor of Monster Energy® AMA Supercross, an FIM World Championship, is doing its part to help the environment by going green for the 2009 season.

At 12 of the 17 races this season, excluding Atlanta, Indianapolis, Daytona, Toronto, and Las Vegas, fans can bring a Monster can to the stadium and receive a free pit pass, with valid race ticket, just for recycling. In an all out effort to aid and promote environmental awareness, Monster Energy® has teamed up with Global Inheritance to promote recycling efforts.

“Recycling is very important to our company and many of our fans,” said Geoff Bremmer, Monster Energy® Brand Manager. “Through Monster’s partnership with Feld Motor Sports, Global Inheritance and our retail partners we’re able to reward supercross fans with an enhanced live pit experience for free, just for doing the right thing by recycling their Monster cans.”

Those planning to attend Anaheim I (1/3), II (1/17), and/or III (2/7) can purchase their Monster Energy® products at all Circle K and Stater Bros. stores in the Southern California area. Circle K, the official convenience store of the Anaheim Monster Energy® Supercross races, has all 16 oz. Monster cans at two for $3. Stater Bros., the official grocery store of Monster Energy® Supercross, has all 16 oz. Monster cans at the everyday low price of $2.29.

Fans who would like to know more about Global Inheritance and their initiatives can find information within the Monster Energy® pit display while at the stadium or visit www.globalinheritance.org.

For more information on the Monster Energy® AMA Supercross, an FIM World Championship, please log on to www.SupercrossOnline.com.

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Comments
Brianna -Well..  January 27, 2009 08:16 PM
Every other year they have been free. I'm wondering if this is the only way to get a pass this year, or if certian stores are still handing them out.
Tim -Good Idea, But...  December 17, 2008 10:09 AM
Kudos to Monster for stepping up like this. But there's are potential flaws with this. I don't know how much pit passes cost, but I assume it's more than one can of Monster. Fans could buy an unopened can, dump it out, and then bring it. Then all the energy and resources to make that drink, and more importantly the can, is thrown out the window because it was a waste in the first place. Maybe people should have to bring more than one can.

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