Honda announced today that they will not participate in the 2010 AMA American Superbike championship.
American Honda announced today that they will not participate in next season’s AMA/DMG American Superbike championship. Honda cited, “current AMA/DMG racing environment does not align with our company goals,” as the reason for its withdrawal.
This season, Honda fielded a factory-supported effort racing under the Corona Extra Honda team with riders Neil Hodgson and Jake Holden riding 2009 Honda CBR1000RRs. It’s unknown if Honda will continue to participate in the Daytona SportBike class as they did this year with Erion Honda riders Chris Peris and Jake Zemke aboard 2009 Honda CBR600RRs. With Honda out of the series one can only assume that other major players including Suzuki and Kawasaki might also be abandoning the series.
The following is from American Honda:
During the 2009 AMA/DMG Road Racing series, American Honda Motor Company, Inc. contracted team personnel, including team Honda rider Neil Hodgson, to the Corona Extra Honda race team.
Will Erion Honda be racing in the Daytona SportBike class next year? It looks doubtful.
Corona Extra Honda race team participated in this series with our award-winning 2009 CBR1000RR in the AMA Superbike class, unfortunately participation in this series did not meet our racing goals and objectives.
Regrettably the current AMA/DMG racing environment does not align with our company goals. Effective today 9/18/09, AHM will not be renewing contracts with Corona Extra Racing and will be terminating the on-site Road Race operations by 9/30/09. All assets will be put into storage for future consideration. Team staff was informed of these changes today at 1:00PM PDT.