American Honda Motor Co., Inc. today paid tribute to Mike Traynor, the co-founder of the Pediatric Brain Tumor Foundation (PBTF) and Ride For Kids, who passed away September 12, 2009.

American Honda has added a living memorial to its Torrance, California campus for Pediatric Brain Tumor Foundation co-founder Mike Traynor pictured here at a Ride For Kids fundraiser.
As a token of respect, a tree has been planted as a living memorial on the American Honda campus in Torrance, California, along with a plaque commemorating his decades of work on behalf of many children afflicted with brain tumors.
“For more than 25 years, American
Honda has enjoyed a wonderful working relationship with the PBTF and its Ride For Kids fundraising events. Beyond our relationship with the Foundation, we also enjoyed a close personal relationship with Mike. One big reason Mike and Honda were such a good fit is because we shared so much in common. Mike loved facing tough challenges head on,” said Raymond Blank, Senior Vice President of the American Honda Motorcycle Division.
“He knew research and technology were often the keys to winning. And he worked tirelessly—for the Pediatric Brain Tumor Foundation, but also as an ambassador for the sport of motorcycling.
“It seems very fitting that today’s memorial to Mike is a living memorial, a new beginning of life that will continue to grow strong for years to come. But as a greater sign of respect, Honda also intends to keep supporting the Ride For Kids—that’s really the proper tribute to Mike,” said Blank.
To learn more, visit
www.pbtfus.org/rideforkids.